Resounding Success at the 3rd Edition of Benalmádena Fashion Runway 2025

Last Updated on 17 de July de 2026 by S22 Digital

The third edition of Benalmádena Moda exceeded all expectations, establishing itself as a strategic event for promoting emerging talent, supporting local commerce, and championing a sustainable, conscious, and socially responsible approach to fashion. Held on June 6 and 7, 2025, the event brought together over 200 attendees, reinforcing its status as a key creative gathering on the Costa del Sol.

Organized by the Benalmádena City Council, with the support of FEDECON and in collaboration with partners such as S22 Digital, this edition was a true celebration of design, innovation, and the economic potential of the textile industry when it is rooted in local identity, cultural heritage, and proximity-based economy.

Two Days, Two Stages, One Purpose

📍Andalucía Square (Benalmádena Pueblo)

The first day focused on flamenco fashion, haute couture, and sophisticated casual wear, with a special spotlight on young talent. The 3rd Edition of the Emerging Designer Award was the highlight of the evening, celebrating creative innovation and giving a platform to designers who are beginning to make their mark. One of the most inspiring moments came from Sergio Rodríguez, winner of the previous edition, who shared how this platform has been pivotal in his professional journey—opening doors to other competitions and significantly boosting his brand visibility through the strategic use of social media.

📍  La Jacaranda Cultural Center (Arroyo de la Miel)

The second day was dedicated to local brands, which took to the runway with urban, versatile, and character-filled collections. Labels such as IMALU, Lima Limón, The Times Shop, Tribeka, Menta Moda, Miglionico, NoeliaNoelia, and Zerimar reaffirmed the essential role of local commerce as a driving force for creativity, employment, and unique identity.

Awards That Celebrate Values, Not Just Designs. The 2025 edition also stood out for honoring projects that embody values essential to the present and future of the fashion industry:

• Sustainability Award → TRICOTRA, recognized for its focus on ethical and environmentally responsible production.
• Innovation and Creativity Award → Javier Palacios, a young designer who impressed with his contemporary and groundbreaking proposal.
• Best Málaga Fashion Design Award→ Pilar Bertuchi, with an elegant collection rooted in Andalusian tradition.

In addition, the participation of renowned designer María Lafuente, known for her activism in sustainable fashion—whose collections have even reached the United Nations—brought a global and transformative perspective to the event.

Fashion That Connects with Its Surroundings. For S22 Digital, it has been a true honor to collaborate on this initiative, which proves that fashion is not only about dressing—it builds community, drives local economies, and contributes to the shift toward a more sustainable and resilient model.

From our commitment to innovation, culture, and sustainability, we continue to support events that unite aesthetics, identity, and purpose. Benalmádena Moda has already become a model to follow on this path.

Thank you to all the people, brands, and organizations who made this memorable edition possible!