{"id":18835,"date":"2026-07-08T12:31:25","date_gmt":"2026-07-08T12:31:25","guid":{"rendered":"https:\/\/www.s22digital.com\/?p=18835"},"modified":"2026-07-17T07:44:30","modified_gmt":"2026-07-17T07:44:30","slug":"point-touristique-permanent-en-realite-augmentee","status":"publish","type":"post","link":"https:\/\/www.s22digital.com\/fr\/point-touristique-permanent-en-realite-augmentee\/","title":{"rendered":"Point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e"},"content":{"rendered":"

Chez S22 Digital, nous avons d\u00e9velopp\u00e9 un point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e<\/strong> pour le Centro de Interpretaci\u00f3n de Carmona<\/strong>, avec pour protagoniste Pipo<\/strong>, la mascotte du projet Girasoles de Carmona<\/strong>.<\/p>\n

Cette initiative int\u00e8gre la technologie de la r\u00e9alit\u00e9 augment\u00e9e comme outil de communication touristique, p\u00e9dagogique et exp\u00e9rientielle, permettant aux visiteurs et aux familles de d\u00e9couvrir le territoire d’une mani\u00e8re plus proche, visuelle et interactive.<\/p>\n

Une nouvelle ressource permanente pour le visiteur<\/h2>\n

Le point de r\u00e9alit\u00e9 augment\u00e9e install\u00e9 au Centro de Interpretaci\u00f3n de Carmona permet d’enrichir la visite gr\u00e2ce \u00e0 des contenus num\u00e9riques int\u00e9gr\u00e9s dans l’espace physique. \u00c0 travers cette exp\u00e9rience, Pipo agit comme guide et \u00e9l\u00e9ment narratif, aidant \u00e0 relier le public \u00e0 l’identit\u00e9 du projet Girasoles de Carmona et \u00e0 offrir une exp\u00e9rience accessible, intuitive et attrayante pour diff\u00e9rents profils de public.<\/p>\n

Le visiteur ne re\u00e7oit pas seulement de l’information : il interagit avec un contenu con\u00e7u pour susciter le souvenir, la participation et une connexion \u00e9motionnelle avec l’environnement.<\/p>\n

Pipo, guide de l’univers Girasoles de Carmona<\/h2>\n

Pipo s’affirme comme un personnage cl\u00e9 au sein du projet Girasoles de Carmona. Son int\u00e9gration \u00e0 un point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e permet de renforcer son r\u00f4le de mascotte, de guide et de ressource de communication.<\/p>\n

Gr\u00e2ce \u00e0 cette exp\u00e9rience, Pipo cesse d’\u00eatre uniquement une figure graphique pour devenir un \u00e9l\u00e9ment actif du parcours touristique, en rapprochant les contenus du projet d’une mani\u00e8re plus conviviale et m\u00e9morable.<\/p>\n

Une innovation touristique \u00e0 l’identit\u00e9 propre<\/h2>\n

Chez S22 Digital, nous avons travaill\u00e9 \u00e0 la conception et au d\u00e9veloppement de cette solution en combinant cr\u00e9ativit\u00e9, technologie et communication territoriale. L’objectif a \u00e9t\u00e9 de cr\u00e9er une ressource utile pour le Centro de Interpretaci\u00f3n de Carmona, capable d’apporter une r\u00e9elle valeur \u00e0 l’exp\u00e9rience du visiteur.<\/p>\n

Ce projet montre comment la r\u00e9alit\u00e9 augment\u00e9e peut s’appliquer au tourisme local de mani\u00e8re pratique, permanente et orient\u00e9e vers l’utilisateur.<\/p>\n

Avec ce nouveau point touristique en r\u00e9alit\u00e9 augment\u00e9e, Carmona se dote d’un outil innovant pour communiquer son identit\u00e9, renforcer le projet Girasoles de Carmona et offrir \u00e0 ses visiteurs une exp\u00e9rience plus participative, visuelle et diff\u00e9renciante.<\/p>\n","protected":false},"excerpt":{"rendered":"

Chez S22 Digital, nous avons d\u00e9velopp\u00e9 un point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e pour le Centro de Interpretaci\u00f3n de Carmona, avec pour protagoniste Pipo, la mascotte du projet Girasoles de Carmona. Cette initiative int\u00e8gre la technologie de la r\u00e9alit\u00e9 augment\u00e9e comme outil de communication touristique, p\u00e9dagogique et exp\u00e9rientielle, permettant aux visiteurs et aux familles de […]<\/p>\n","protected":false},"author":1,"featured_media":17318,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-18835","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"yoast_head":"\nPoint touristique permanent en r\u00e9alit\u00e9 augment\u00e9e - S22 Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.s22digital.com\/fr\/point-touristique-permanent-en-realite-augmentee\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e - S22 Digital\" \/>\n<meta property=\"og:description\" content=\"Chez S22 Digital, nous avons d\u00e9velopp\u00e9 un point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e pour le Centro de Interpretaci\u00f3n de Carmona, avec pour protagoniste Pipo, la mascotte du projet Girasoles de Carmona. Cette initiative int\u00e8gre la technologie de la r\u00e9alit\u00e9 augment\u00e9e comme outil de communication touristique, p\u00e9dagogique et exp\u00e9rientielle, permettant aux visiteurs et aux familles de […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.s22digital.com\/fr\/point-touristique-permanent-en-realite-augmentee\/\" \/>\n<meta property=\"og:site_name\" content=\"S22 Digital\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-08T12:31:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-17T07:44:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.s22digital.com\/wp-content\/uploads\/2026\/07\/WhatsApp-Image-2026-07-08-at-16.26.49.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"S22 Digital\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"S22 Digital\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.s22digital.com\\\/fr\\\/point-touristique-permanent-en-realite-augmentee\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.s22digital.com\\\/fr\\\/point-touristique-permanent-en-realite-augmentee\\\/\"},\"author\":{\"name\":\"S22 Digital\",\"@id\":\"https:\\\/\\\/www.s22digital.com\\\/fr\\\/#\\\/schema\\\/person\\\/6a48395bea78715f8a41de0c319911d0\"},\"headline\":\"Point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e\",\"datePublished\":\"2026-07-08T12:31:25+00:00\",\"dateModified\":\"2026-07-17T07:44:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.s22digital.com\\\/fr\\\/point-touristique-permanent-en-realite-augmentee\\\/\"},\"wordCount\":388,\"publisher\":{\"@id\":\"https:\\\/\\\/www.s22digital.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.s22digital.com\\\/fr\\\/point-touristique-permanent-en-realite-augmentee\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.s22digital.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/WhatsApp-Image-2026-07-08-at-16.26.49.jpeg\",\"articleSection\":[\"Non classifi\u00e9(e)\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.s22digital.com\\\/fr\\\/point-touristique-permanent-en-realite-augmentee\\\/\",\"url\":\"https:\\\/\\\/www.s22digital.com\\\/fr\\\/point-touristique-permanent-en-realite-augmentee\\\/\",\"name\":\"Point touristique permanent en r\u00e9alit\u00e9 augment\u00e9e - 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