{"id":16700,"date":"2025-10-01T07:48:21","date_gmt":"2025-10-01T07:48:21","guid":{"rendered":"https:\/\/www.s22digital.com\/?p=16700"},"modified":"2026-07-14T10:45:04","modified_gmt":"2026-07-14T10:45:04","slug":"iii-jornadas-contra-la-desinformacion-gestion-digital-y-desarrollo-web","status":"publish","type":"post","link":"https:\/\/www.s22digital.com\/es\/iii-jornadas-contra-la-desinformacion-gestion-digital-y-desarrollo-web\/","title":{"rendered":"III Jornadas contra la Desinformaci\u00f3n: gesti\u00f3n digital y desarrollo web"},"content":{"rendered":"<p><strong>La gesti\u00f3n digital de las III Jornadas contra la Desinformaci\u00f3n consolid\u00f3 su impacto y alcance a trav\u00e9s de su plataforma web<\/strong><\/p>\n<p>La web oficial de las <strong>III Jornadas contra la Desinformaci\u00f3n<\/strong> se consolid\u00f3 como un elemento central en la organizaci\u00f3n, difusi\u00f3n y \u00e9xito del evento, celebrado el <strong>23 de octubre de 2025 en el Ateneo de Madrid<\/strong>.<\/p>\n<p>La plataforma digital actu\u00f3 como eje de comunicaci\u00f3n, permitiendo estructurar y centralizar toda la informaci\u00f3n del encuentro, que reuni\u00f3 a periodistas, acad\u00e9micos e instituciones para abordar el fen\u00f3meno de la desinformaci\u00f3n y su impacto en la sociedad.<\/p>\n<h2>Una herramienta estrat\u00e9gica para informar y convertir<\/h2>\n<p>El desarrollo y gesti\u00f3n de la web se plantearon con un enfoque estrat\u00e9gico orientado a facilitar el acceso a la informaci\u00f3n y maximizar la participaci\u00f3n.<\/p>\n<p>La plataforma permiti\u00f3:<\/p>\n<ul>\n<li>Centralizar el programa completo, los perfiles de los ponentes y la informaci\u00f3n clave del evento<\/li>\n<li>Simplificar el proceso de inscripci\u00f3n mediante una navegaci\u00f3n clara y directa<\/li>\n<li>Incorporar llamadas a la acci\u00f3n que favorecieron la conversi\u00f3n de usuarios en asistentes<\/li>\n<li>Mejorar la visibilidad digital del evento<\/li>\n<\/ul>\n<p>Este enfoque contribuy\u00f3 a posicionar la web como el principal canal informativo antes, durante y despu\u00e9s de las jornadas.<\/p>\n<h2>Experiencia de usuario centralizada<\/h2>\n<p>La web integr\u00f3 en un \u00fanico entorno todos los elementos necesarios para la experiencia del asistente.<\/p>\n<p>Los usuarios pudieron:<\/p>\n<ul>\n<li>Consultar el programa estructurado por bloques tem\u00e1ticos<\/li>\n<li>Acceder a detalles log\u00edsticos como ubicaci\u00f3n, horarios y acceso<\/li>\n<li>Registrarse de forma \u00e1gil y obtener su entrada<\/li>\n<\/ul>\n<p>Esta centralizaci\u00f3n redujo fricciones y facilit\u00f3 una interacci\u00f3n fluida con la plataforma.<\/p>\n<h2>Tecnolog\u00eda al servicio de un reto social<\/h2>\n<p>La soluci\u00f3n digital contribuy\u00f3 a amplificar el alcance de unas jornadas centradas en uno de los principales desaf\u00edos contempor\u00e1neos: la desinformaci\u00f3n.<\/p>\n<p>El evento reuni\u00f3 a cientos de asistentes y decenas de expertos, consolid\u00e1ndose como un espacio de referencia para el an\u00e1lisis y la generaci\u00f3n de soluciones frente a las fake news.<\/p>\n<p>En este contexto, la web no solo funcion\u00f3 como soporte informativo, sino como una herramienta clave de difusi\u00f3n y posicionamiento.<\/p>\n<h2>Un modelo eficaz para eventos institucionales<\/h2>\n<p>La gesti\u00f3n digital de las III Jornadas contra la Desinformaci\u00f3n evidenci\u00f3 la importancia de contar con plataformas web dise\u00f1adas estrat\u00e9gicamente.<\/p>\n<p>El proyecto permiti\u00f3:<\/p>\n<ul>\n<li>Integrar comunicaci\u00f3n, operativa y captaci\u00f3n en un \u00fanico canal<\/li>\n<li>Escalar la visibilidad del evento<\/li>\n<li>Optimizar la conversi\u00f3n de usuarios en asistentes<\/li>\n<li>Generar impacto m\u00e1s all\u00e1 del evento presencial<\/li>\n<\/ul>\n<p>Este enfoque se posicion\u00f3 como un modelo replicable para instituciones y organizaciones que buscan maximizar el rendimiento de sus eventos a trav\u00e9s de soluciones digitales.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La gesti\u00f3n digital de las III Jornadas contra la Desinformaci\u00f3n consolid\u00f3 su impacto y alcance a trav\u00e9s de su plataforma web La web oficial de las III Jornadas contra la Desinformaci\u00f3n se consolid\u00f3 como un elemento central en la organizaci\u00f3n, difusi\u00f3n y \u00e9xito del evento, celebrado el 23 de octubre de 2025 en el Ateneo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16701,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"no","footnotes":""},"categories":[59,43],"tags":[],"class_list":["post-16700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smart-s22-software","category-soluciones-tecnologicas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin 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